Association of Pharmacists Belgium
Connecting Citizen to Pharmacist
![](https://freight.cargo.site/t/original/i/89acec5a34c1cccf9d7a3f9aa615a197613b3ede777395ef6b40dc6d5573d3b5/APB-1.jpg)
With prescriptions set to be digitized in 2020, the association saw an opportunity for a mobile application that could extend the experience and interactions with the pharmacy and pharmacist.
As people were increasingly getting medications online, had reservations around privacy in the pharmacy, and were simply not aware that the pharmacists can consult beyond medicine dispensing, the primary goal of the project was to reposition pharmacists as caregivers, as opposed to retailers.
The app was conceived around 5 core themes of functionality. Managing information, medicines, and prescriptions, reminding users of their intake moments, connecting directly with the pharmacist, reserving medicines for collection, and searching everything in the app.
Role
Design direction, art direction, user experience, product design
Team
Sjoerd van Rijn, Jennifer Pereira, Kristofer Forsell, Dodi Rataya, Viet Hoang
Partners
Tallium
As people were increasingly getting medications online, had reservations around privacy in the pharmacy, and were simply not aware that the pharmacists can consult beyond medicine dispensing, the primary goal of the project was to reposition pharmacists as caregivers, as opposed to retailers.
The app was conceived around 5 core themes of functionality. Managing information, medicines, and prescriptions, reminding users of their intake moments, connecting directly with the pharmacist, reserving medicines for collection, and searching everything in the app.
Role
Design direction, art direction, user experience, product design
Team
Sjoerd van Rijn, Jennifer Pereira, Kristofer Forsell, Dodi Rataya, Viet Hoang
Partners
Tallium
![](https://freight.cargo.site/t/original/i/017d9dbf32a0ae922915254771b548fe554e294c8c5fc1d30f73bf4e127f6977/APB-2.png)
![The role of the home is to assist users in completing actions and providing them with information regarding their schedule, the status of their medicines, new prescriptions, and various other information from their pharmacy.](https://freight.cargo.site/t/original/i/4997b15abbdc93cc7560cf83c749ea9d4946d6ea6843295293611a164022214e/APB-3.png)
![The app offers a global search to find anything from medicines, lists of medicines prescriptions, reminders, and more.](https://freight.cargo.site/t/original/i/19994a55a441096a4384de5f6d44775eecb6a15510f1accca98c74544499865c/APB-4.png)
![Medical information is shared with the phamacist via a P2P connection. Users are also able to share prescriptions and medicines with their trusted contacts.](https://freight.cargo.site/t/original/i/305539008377316497c87e21aa4560242152147713c7f210b81ee6e731c97072/APB-5.png)
![Users are able to directly consult with the pharmacist for advice. Medicines, medicine lists, images and prescriptions can be shared with the pharmacist.](https://freight.cargo.site/t/original/i/0180ef15eec4c6909e2eb2a798adb9e3500b2e3748533330288c130427158f7b/APB-9.png)
![Prescriptions are received automatically in a digital format. Prescriptions can be ordered ahead of time, to be collected at the pharmacy at a later date. The prescription intake schedule can also be added to the calendar for reminders automatically.](https://freight.cargo.site/t/original/i/4145c9845a6affa6a234656c45dfaabb592143239f5debb1f6eebfe19fcfc649/APB-8.png)
![My Medicines is a place to manage medicines, medicine lists and the calendar for intake reminders.](https://freight.cargo.site/t/original/i/050b1de317723b2470373455a0cde9aadab705a061971874b70c05284239ab51/APB-6.png)
![Users are able to keep track of quantities and expiry dates as well as make lists to make management easier. Medicines received via a prescription are automatically added to the medicine cabinet.](https://freight.cargo.site/t/original/i/328a20dbad8b2f46eb32b4c5ce87caac4169f0be27c31f62aace9afe8259784d/APB-7.png)
![](https://freight.cargo.site/t/original/i/dfe95003e8350b6d5af096c8f6d0d6ee174a738e6ff013a8f4aa8a8d70ff9f2b/APB-10.png)